Kupakidwa kwa Chakudya Lay's More Belgian Really Impossible ndi kapangidwe ka kupakidwa kapadera kochepa ka ma chips a mbatata ogulitsidwa ku Belgium. Kupakidwaku kukuwonetsa zokoma ziwiri zatsopano zakomweko zopangidwa ndi Brussels Ketjep. Ogula aku Belgium anaitanidwa kutumiza malingaliro a kapangidwe okhala ndi chikhalidwe champhamvu chakomweko, ndipo malingaliro awiri amene anavotedwa kwambiri anawonetsedwa ndi kutamandidwa pa mapaketi. Njirayi ikuyankha msika wa zakudya zapang'onopang'ono momwe mitundu yakomweko imapereka zokoma ndi zonena zofunikira. Kapangidweka kakufuna kusunga ogula amakono a mtundu wa Lay's ndi kukopa atsopano.
Dzina la polojekiti : Lay's More Belgian Really Impossible, Dzina laopanga : PepsiCo Design and Innovation, Dzina la kasitomala : PepsiCo Design & Innovation.
Kupanga kodabwitsa kumeneku ndiko kupambana mphotho ya siliva kapangidwe ka mafashoni, zovala ndi mpikisano wopanga zovala. Muyeneradi kuwona zojambula zokongoletsa zaubwino zasiliva kuti mupeze zina zambiri zatsopano, zatsopano, zoyambirira komanso zopanga mafashoni, zovala ndi kapangidwe ka zovala.