Chitini cha Chakumwa Everyday Heroes ndi mndandanda wa zojambula za zitini za zakumwa zachikumbutso zopangidwa kwa Pepsi mogwirizana ndi gawo la New Media la People's Daily ku China. Zitinizi zimapereka ulemu kwa antchito azaumoyo, ogwira ntchito, odzipereka ndi operekera katundu omwe anatumikira madera awo pa mzere woyamba pa nthawi ya mliri wa COVID-19. Chojambula chilichonse chimalemekeza mbadwo watsopano wa ngwazi za tsiku ndi tsiku ndipo chimasonyeza kuyamikira zopereka zawo za tsiku ndi tsiku. Chovalira ichi chimasandutsa chidebe cha chakumwa chodziwika bwino kukhala uthenga wosavuta wa pagulu wothokoza ndi ulemu wogawana.

Dzina la polojekiti : Pepsi Chinas People Daily New Media , Dzina laopanga : PepsiCo Design and Innovation, Dzina la kasitomala : PepsiCo Design & Innovation .

Mapangidwe abwino amapanga phindu pagulu. Tsiku lililonse timakhala ndi pulojekiti yapadera yomwe imawonetsera bwino pakupanga. Lero, tili okondwa kuwonetsa mawonekedwe opambana mphoto omwe amapanga kusiyana kotheka. Tikhala tikuwonetsa zopanga zazikulu komanso zosangalatsa tsiku ndi tsiku. Onetsetsani kuti mudzatichezera tsiku ndi tsiku kuti tisangalale ndi zinthu zatsopano zopangira ndi mapulojekiti kuchokera kwaopanga opanga kwambiri padziko lonse lapansi.